Training & Information Program (TIP)
Branding Tips & Tools
Date: Tuesday, 10/22/2019
Time: 1:00 pm - 2:15 pm
Region: Capital District
Location: Albany Capital Center- (Held Day of NYSID's Annual Meeting Event), 55 Eagle Street, Albany, NY 12207
Event Status: Confirmed
NYSID Marketing Manager
Brian Bateman is the Marketing Manager for NYSID. Since 2004, Brian has focused his professional energy to helping NYSID member agencies develop more product and service business opportunities, leading to more jobs for New Yorkers with disabilities. He markets NYSID members’ products and services, employing online resources, video and print media. Brian also manages the NYSID CREATE program (Cultivating Resources for Employment with Assistive Technology), which gives student engineers the opportunity to develop new assistive technologies that improve vocational lives for workers at NYSID member agencies. He facilitates Business Development Forums each year for NYSID members across the state, suggesting new avenues for job creation through modern business practices.
Who Should Attend:
Staff involved with business development, sales or marketing
Branding is much more than your logo and advertising; it’s every experience your customers and donors have with your agency. In this interactive session, we will explore approaches to reaching more people and increasing sales & donations from your existing fans. Save time and avoid marketing mistakes! Learn about:
• How to tell your story
• Social Media “hacks” to multiply your audience
• Affordable resources to produce sharp video and graphics, regardless of your natural talent
• Motivating people to open your marketing e-mails
… and more!
Learn to make your agency look like a million bucks on a shoestring budget!